One System That Grows Your Revenue.
Most businesses use disconnected tactics, an agency for ads, someone else for the website, an intern for email. Each piece runs in isolation. Nothing compounds.
Every service we offer is a component of a single, connected revenue system. Traffic feeds leads. Leads enter a funnel. The funnel nurtures automatically. Automation qualifies and converts. Every result is tracked and improved.
You can start with one component or build the full system. Either way, every piece we build connects to everything else.
The Capawra Growth Engine™
Every Service Maps to a Stage in Your Customer Acquisition Journey. This is how leads become clients, and how our services connect to make it happen.
Traffic
Paid Growth
Capture
Lead Gen Systems
Nurture
Marketing Automation
Convert
Conversion Funnels
Optimize
CRO
Most businesses are missing one or more of these stages entirely. That missing stage is where revenue is leaking. The audit identifies exactly which one, and where to start.
What We Build, And What Problem Each One Solves.
Conversion Funnels
Prospects are showing interest but not converting. They disappear during the 2-3 week decision window.
We build the complete funnel, opt-in page, lead magnet, nurture sequence, sales page, CRM integration, and booking system, that captures every interested prospect and moves them toward a buying decision automatically.
Includes :
- Opt-in pages
- HVCO - High Value Content Offer
- email sequences
- sales pages
- CRM setup
- booking system
- automation
How it fits your funnel:
- Lead → Nurture → Sale
Lead Generation Systems
Traffic is arriving but nothing is capturing it. Leads live in WhatsApp threads and comment sections.
We build the infrastructure that turns anonymous interest into identified, qualified prospects, lead magnets, opt-in pages, qualification forms, CRM pipelines, and booking systems unified into one capture system.
Includes :
- HVCO - High Value Content Offer
- opt-in pages
- qualification forms
- CRM pipeline
- booking system
- lead scoring
How it fits your funnel:
- Traffic → Lead Capture
Marketing Automation
Leads go cold because follow-up is manual, inconsistent, and stops after day two.
We build the automated sequences that follow up with every lead during the decision window, email nurture, behavioral triggers, CRM automation, lead scoring, WhatsApp sequences, and AI chatbot qualification.
Includes :
- Email sequences
- behavioral triggers
- CRM automation
- lead scoring
- AI chatbots
- WhatsApp automation
How it fits your funnel:
- Traffic → Funnel Entry
Paid Growth
Ads are getting clicks but not generating qualified leads. Budget is spent with no clear ROI.
We build and manage paid campaigns that are connected to a validated conversion funnel, so every click has somewhere structured to go. Meta, Google, LinkedIn. Full tracking from ad spend to closed revenue.
Includes :
- Ad strategy
- creative and copy
- campaign setup
- audience targeting
- performance tracking
- budget management
How it fits your funnel:
- Traffic → Funnel Entry
Website Conversion Optimization
Pages have traffic but conversion rates are too low. More budget is being spent to compensate for a page problem.
We audit every page in your funnel, identify the specific elements breaking conversion, copy, CTA, trust signals, form friction, speed, and implement prioritized fixes based on impact and evidence.
Includes :
- CRO audit
- copy rewrites
- CTA optimization
- trust signal placement
- page speed
- A/B test design
How it fits your funnel:
- Visitor → Lead
Find Your Entry Point in 30 Seconds.
Different problems require different starting points. Use this to identify where to focus first:
| If your problem is... | Start with... |
|---|---|
Leads are coming in but not converting into clients |
Conversion Funnels |
Traffic arrives but nobody is identifying themselves |
Lead Generation Systems |
Leads go cold because follow-up is manual and inconsistent |
Marketing Automation |
You need more qualified leads faster and have budget to spend |
Paid Growth |
Pages have traffic but conversion rate is below 10% |
Website Conversion Optimization |
You have no system at all and are starting from scratch |
Free Audit ; we map the full picture |
If you are not sure which applies to your situation, that is exactly what the free audit is for. We map your current state, identify the gap, and tell you where to start.
DO YOU NEED ALL FIVE SERVICES?
No. You Need the Ones That Fix Your Specific Revenue Leak.
Most businesses start with one or two services, the ones that address their most pressing conversion gap. The others get added as the system matures and scales.
A typical build sequence looks like this:
build the core system that captures and converts leads.
build the infrastructure that feeds the funnel consistently.
build the follow-up layer that runs the funnel automatically.
scale traffic volume once the funnel conversion rate is validated.
optimize page performance once live data reveals what to fix.
You do not need to follow this exact sequence. During the audit we identify your specific gaps and recommend the right starting point for your situation, not a preset package.
WHY THESE SERVICES WORK DIFFERENTLY HERE
We Build the System. We Do Not Manage Tactics.
Most agencies offer these services in isolation. You hire one for ads, another for email, another for the website. Each team optimizes their piece without knowing what the others are doing. Nobody is responsible for the full result.
- Every service we build is connected to the others. An ad we run connects to a landing page we built, which connects to an email sequence we wrote, which connects to a CRM pipeline we configured. One team owns the full chain.
- We track the full revenue chain, from first ad click to closed deal. Not impressions. Not open rates. Revenue.
- We do not start with execution. We start with a free audit that maps your current state and identifies the specific gap before we recommend anything.
Questions We Get Before People Book Their Audit.
No. Most clients start with one or two. The audit identifies which services address your highest-impact gap. We never recommend services that are not relevant to your current situation.
A single service takes 2 to 7 weeks depending on complexity. A full system built sequentially takes 2 to 4 months. We confirm the timeline for your specific situation during the audit.
Yes. We work with businesses in any market. Our tools, processes, and delivery are location-independent. Tunisian businesses benefit from local market knowledge on top of the standard service.
Service fees start at 2,500 TND for the Funnel Foundation package. Paid advertising requires a minimum additional budget of 500 TND per month for the ad spend itself. We confirm what is realistic for your situation during the audit.
45 minutes. We map your current lead flow, identify where prospects are dropping off, calculate the rough revenue cost of that gap, and show you what the fix looks like. You leave with a clear diagnosis whether you work with us or not.
Not Sure Which Service You Need? Start With the Audit.
In 45 minutes we map your current lead flow, identify your specific revenue gap, and tell you exactly which service, or combination of services, addresses it. No guessing. No generic proposals.
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We build it. You grow with it.